Our Team
Dedicated professionals committed to your success.
Founder and General Director
Ahmad Shaker Abu Abed
Ahmad Abu Abed is a public health epidemiologist and assistant professor with work experience in Jordan and Saudi Arabia. He specializes in program design, accreditation, training networks, systems analysis and readiness assessment (SARA), and epidemiological and data analytics. He applies advanced statistical and research methods to interpret health data, assess population health, and develop validated professional training programs.
Our clients are the heartbeat of everything we do.
HEOR and Market Access Lead
Zainab Abdali
Zainab Abdali is a health economist and HTA specialist with several years of experience in HEOR, economic evaluation, and evidence generation across academia and consultancy. Her expertise includes trial-based cost-effectiveness analyses, economic modelling, and applying evidence to support healthcare decision-making across UK and global projects. She also has experience in teaching and training in health economics, economic evaluation, and decision modelling. She is passionate about strengthening HEOR and HTA capacity in the Middle East and beyond.
Project Coordinator
Tasnim Abu Al Khair
Tasnim Abu Al Khair is a pharmacist and MSc candidate in Health Economics and Health Policies. She has experience across UN agencies and international organizations, specializing in programme coordination, monitoring and evaluation, accountability, and health policy research. Her internship at the Jordanian CDC enhanced her expertise in evidence-based health policy and public health. Tasnim is actively engaged as a member of the ISPOR Education Committee.